ウロコヤ - Murayama

I popped in while looking for souvenirs of Yamagata, and was impressed by the quality of the products and the excellent customer service. The individually sold... read more I popped in while looking for souvenirs of Yamagata, and was impressed by the quality of the products and the excellent customer service. The individually sold sweets were reasonably priced in the hundred yen range, and I bought some for myself wondering about the taste. They turned out to be delicious. It was so good that I couldn't resist coming back to buy more on my way out. From start to finish, the customer service was truly outstanding, making it a must-visit store that left me wanting to return.

I wonder how many years it's been since I started coming here. Whenever I eat their whipped cream, I always end up wanting to buy more. The ancient rice cakes h... read more I wonder how many years it's been since I started coming here. Whenever I eat their whipped cream, I always end up wanting to buy more. The ancient rice cakes here are surprisingly delicious too. Every time I come, I end up buying some.

There are many types of sweets available and the staff is very kind. read more There are many types of sweets available and the staff is very kind.